Senior Digital Marketing Account Manager

Job summary

The Senior Digital Marketing Account Manager serves as the primary point of contact for mid-market clients to develop and implement full-funnel growth strategies. They are responsible for managing client relationships, analyzing campaign performance, and collaborating with cross-functional teams to drive user acquisition and revenue growth.

Job details

Xometry (NASDAQ: XMTR) powers the industries of today and tomorrow by connecting the people with big ideas to the manufacturers who can bring them to life. Xometry’s digital marketplace gives manufacturers the critical resources they need to grow their business while also making it easy for buyers at Fortune 1000 companies to tap into global manufacturing capacity. At Thomas, we're revolutionizing the manufacturing industry with our cutting-edge omni-channel growth marketing strategies. With a remarkable 125-year legacy in the business, we're now expanding our client-facing Growth Marketing team to serve our most upper-tier customers. As a Senior Digital Marketing Account Manager you will serve as the primary POC for our mid market clients to develop full funnel growth strategies with a focus on user acquisition, attribution and nurturing. How You'll Contribute: Serve as the primary point of contact for a portfolio of clients and cultivate strong and trusted partnerships with each of them Develop, present, and implement holistic growth marketing strategies that align with client goals, covering aspects like user acquisition, conversion, and revenue growth Partner with cross-functional teams to execute multi channel marketing campaigns that ensure alignment with client expectations, and deliver on ROI Define lead scoring attributes and identify opportunities for our customers to capitalize on Lead weekly or biweekly client calls to review program KPIs, deliverable updates, and program progress Leverage data analytics to uncover actionable insights, identify trends, and make informed recommendations to optimize marketing campaigns continually Address clients’ questions or concerns about the performance of their program and provide strategic and tactical solutions Partner with Sales to offer a holistic service that can lead to increased revenue Travel to meet with clients in-person to strengthen partnerships and gain a deeper understanding of their business What You'll Bring to Xometry: Proven experience (4+ years) in a growth marketing or digital strategy role 2+ years experience in a client-facing position or agency experience Bachelor’s degree in Marketing, Business or related field preferred In-depth knowledge of digital marketing best practices (organic, paid, social email, ABM), analytics tools (GA4, GSC, HubSpot), and how to leverage a marketing technology stack Outstanding communication and people skills Some nice-to-have experience: B2B and/or industrial/manufacturing industry knowledge Experience using SEO tools (e.g., SEMRush, AHRefs, Google Ads, Optmyzer, Google Search Console), LinkedIn analytics, Data Studio reporting from Google, A/B testing software, and/or chatbot plugins Experience using marketing automation platform tools (e.g., HubSpot, Pardot, etc.) Certifications: Hubspot (email, Inbound), Google Analytics, Google Ads, and/or project management #LI-Hybrid The estimated base salary range for new hires into this role is $87,000 - $97,000 annually depending on factors such as job-related skills, relevant experience, and location. We also offer a competitive benefits package, including 401(k) match, medical, dental and vision insurance; life and disability insurance; generous paid time off including vacation, sick leave, floating and fixed holidays, maternity and bonding leave; EAP, other wellbeing resources; and much more. Xometry is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status. For US based roles: Xometry participates in E-Verify and after a job offer is accepted, will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S.

What you’ll do

The Senior Digital Marketing Account Manager serves as the primary point of contact for mid-market clients to develop and implement full-funnel growth strategies. They are responsible for managing client relationships, analyzing campaign performance, and collaborating with cross-functional teams to drive user acquisition and revenue growth.

Requirements

Candidates must have at least 4 years of experience in growth marketing or digital strategy and 2 years in a client-facing or agency role. A bachelor's degree in Marketing, Business, or a related field is preferred, along with proficiency in digital marketing tools and analytics platforms.

Benefits

• 401(k) match
• Medical insurance
• Dental insurance
• Vision insurance
• Life insurance
• Disability insurance
• Paid time off
• Vacation
• Sick leave
• Floating holidays
• Fixed holidays
• Maternity leave
• Bonding leave
• Employee Assistance Program
• Wellbeing resources

Listed skills

• Account Management · Preferred
• Campaign Management · Preferred
• Communication Skills · Preferred

Other relevant skills

Identified from the job description. Confirm important requirements above.

• Digital marketing
• Account management
• Growth marketing
• User acquisition
• Attribution
• Lead scoring
• Data analytics
• Marketing strategy
• Campaign management
• SEO
• Google Analytics
• HubSpot
• ABM
• Communication skills
• B2B marketing
• Google Search Console
• Digital Media Strategy
• Pardot (CRM Software)
• Time Off Management
• SEMrush (Software)
• A/B Testing
• Google Ads
• Ahrefs Site Explorer
• Analytics
• Data Analysis
• Business To Business
• Communication
• Digital Marketing
• Employee Assistance Programs
• Sales
• Search Engine Optimization
• Growth Strategies
• Marketing
• Marketing Strategies
• Key Performance Indicators (KPIs)
• Lead Generation
• Marketing Automation
• Project Management
• Multi-Channel Marketing
• Vision Insurance
• HubSpot CRM
• Revenue Growth
• Chatbot

Job areas

• Marketing
• Management & Leadership
• Manufacturing
• Data & Analytics
• Consulting
• Digital Marketing Account Manager
• Account Manager (General)
• Commercial Sales Representatives
• Sales Representatives, Wholesale and Manufacturing, Except Technical and Scientific Products

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