Business Development Associate (Remote)

Job summary

Research target markets, build prospect lists, and generate and nurture business opportunities through email, social media, and virtual outreach. Manage the sales pipeline, conduct discovery calls and presentations, collaborate on proposals, and report on outreach and conversion results.

Job details

Company Description Ledgero Online is a modern virtual accounting and financial advisory firm supporting small-to-medium enterprises, founders, and growing businesses in achieving clear, accurate financial visibility. The firm provides end-to-end services, including full-cycle virtual bookkeeping, bank reconciliation, cloud accounting setup, financial reporting, and compliance management. Ledgero Online works with platforms such as QuickBooks, NetSuite, and Xero to deliver setup, cleanup, and ongoing maintenance tailored to client needs. By managing accounts payable, accounts receivable, tax compliance, and advisory, the team enables business owners to focus on growth while Ledgero Online handles the financial operations. Role Description The Business Development Associate (Remote) will focus on identifying, qualifying, and nurturing new business opportunities for Ledgero Online in the SME and startup space. This contract role involves conducting market research to understand target segments, building prospect lists, and executing lead generation campaigns through email, social media, and virtual outreach. The associate will prepare and deliver client-facing presentations, clearly communicating Ledgero Online’s services and value proposition. Day-to-day activities include maintaining an organized sales pipeline, scheduling and attending virtual discovery calls, collaborating with the leadership team on proposals, and providing regular reporting on outreach results and conversion metrics. The role is fully remote and requires proactive communication, self-management, and comfort working with digital tools and CRM systems. Qualifications Candidates should possess strong Presentation Skills and experience creating and delivering effective Presentations to prospective clients. Candidates should possess proven Lead Generation skills, including prospecting, outreach, and nurturing qualified opportunities. Candidates should possess Market Research skills to analyze industries, identify ideal customer profiles, and track competitor activity. Candidates should possess excellent Communication skills, both written and verbal, for virtual meetings, emails, and proposals. Experience in business development, sales, or client acquisition within professional services or financial/tech sectors is beneficial. Comfort working in a remote, contract capacity with strong time management, organization, and self-direction is required. Familiarity with CRM tools, online meeting platforms, and basic understanding of accounting or financial services is an advantage. A bachelor’s degree in Business, Marketing, Communications, Finance, or a related field, or equivalent practical experience, is preferred.

What you’ll do

Research target markets, build prospect lists, and generate and nurture business opportunities through email, social media, and virtual outreach. Manage the sales pipeline, conduct discovery calls and presentations, collaborate on proposals, and report on outreach and conversion results.

Requirements

Candidates should have strong presentation, lead generation, market research, and written and verbal communication skills; experience in business development, sales, or client acquisition is beneficial. The role requires self-direction, organization, and time management in a remote contract setting, while CRM familiarity and a relevant bachelor’s degree or equivalent practical experience are preferred.

Listed skills

• Time management · Preferred
• written communication · Preferred
• Organization · Preferred
• self-direction · Preferred
• CRM Systems · Preferred

Other relevant skills

Identified from the job description. Confirm important requirements above.

• Presentation Skills
• Lead Generation
• Market Research
• Written Communication
• Verbal Communication
• Prospecting
• Client Acquisition
• Sales Pipeline Management
• Proposal Development
• CRM Systems
• Time Management
• Organization
• Self-Direction
• Virtual Outreach
• Financial Services Knowledge

Job areas

• Sales
• Finance & Accounting
• Marketing