Business Development Executive

Job summary

Identify and qualify prospective clients across Canada, manage sales from initial outreach through proposal, negotiation, and signed agreement, and maintain accurate CRM and pipeline reporting. Coordinate with delivery and account teams to scope proposals, hand off new clients, and identify opportunities to expand services for existing accounts.

Job details

Kipling Media is a marketing and web agency based in Vancouver, BC, working with clients across Canada. We provide integrated marketing across digital, traditional and experiential channels. Our services include: Web & Software development Branding & Design PR & Comms | Experiential Activations Photo & Video Production SEO & AEO Paid search & Programmatic Email marketing and social media content Influencer and partnership outreach Media Buy | Out-of-home and print campaigns Brand launch, retail distribution support and Canadian regulatory for consumer packaged goods Current clients include consumer health and supplement brands, food and beverage brands, e-commerce retailers, health clinics, cannabis retail, non-profits and events. The role The Business Development Executive is responsible for bringing new clients to Kipling Media. You will find and qualify prospects across Canada, run the sales process from first contact to signed agreement, and hand new accounts to the delivery team. You will work closely with the Account Lead / Sales Manager, who you report to, and with our strategy, design, development and content teams when scoping proposals. Title: Business Development Executive Reports to: Account Lead Location: Vancouver, BC (on-site) Type: Full-time Responsibilities Prospecting and lead generation Identify and research target businesses in our core sectors and in new markets across Canada Run outbound outreach by email, phone and LinkedIn, and follow up on inbound enquiries Represent Kipling Media at industry events, trade shows and networking functions Build referral relationships with complementary businesses and partners Sales process Hold discovery calls and meetings to understand a prospect's goals, current marketing and budget Work with the delivery team to scope projects and retainers across web, SEO, paid media, email, social and content Prepare and present proposals, estimates and pitch materials Negotiate terms and close agreements Pipeline and reporting Keep the CRM accurate and up to date, including contacts, opportunities, stages and next steps Report weekly on pipeline, activity and revenue against targets Track win and loss reasons and share what you hear from the market with the team Client handoff and growth Hand new clients to account management with a clear brief on scope, expectations and contacts Identify opportunities to add services for existing clients, working with the account team Qualifications 3+ years in business development or B2B sales, ideally selling agency, marketing or professional services A track record of meeting or exceeding new business targets Working knowledge of digital marketing services, including websites, SEO, paid media, email and social, enough to hold an informed first conversation and know when to bring in a specialist Clear written and spoken English, with the ability to write proposals and outreach that are accurate and to the point Experience managing a pipeline in a CRM Comfortable working independently, organizing your own week and following through on commitments Eligible to work in Canada Nice to have Existing relationships with businesses in consumer packaged goods, health and wellness, e-commerce, retail or non-profit sectors Experience selling outside your home province, or to clients across Canada Familiarity with CRM and sales tools such as HubSpot, Pipedrive, Zoho or LinkedIn Sales Navigator An understanding of Canadian advertising rules, such as the Competition Act and Health Canada claim requirements for natural health products A post-secondary degree or diploma in business, marketing, communications or a related field Compensation and details Base salary: $45,000 to $65,000 per year Commission: Competitive Commissions e.g. a percentage of first-year revenue on new accounts Benefits: Health and Dental, 2 Weeks paid Vacation after one year Hours: standard hours and any evening or event work How to apply Send your resume and a short cover letter to sam@kiplingmedia.com with "Business Development Executive" in the subject line. In your cover letter, include one example of a deal you sourced and closed, and what you did to win it. Applications are reviewed as they arrive. We will contact shortlisted candidates for a first interview.

What you’ll do

Identify and qualify prospective clients across Canada, manage sales from initial outreach through proposal, negotiation, and signed agreement, and maintain accurate CRM and pipeline reporting. Coordinate with delivery and account teams to scope proposals, hand off new clients, and identify opportunities to expand services for existing accounts.

Requirements

Applicants need at least three years of business development or B2B sales experience, a record of meeting or exceeding new-business targets, and working knowledge of digital marketing services. They should be able to write clear proposals and outreach, manage a CRM pipeline independently, and be eligible to work in Canada; a related post-secondary degree or diploma is a nice-to-have.

Benefits

• Health Insurance
• Dental Insurance
• Paid Vacation

Listed skills

• Sales Reporting · Preferred
• Deal Closing · Preferred
• CRM Management · Preferred
• Negotiation · Preferred
• Relationship Building · Preferred
• Business development · Preferred

Other relevant skills

Identified from the job description. Confirm important requirements above.

• Business Development
• B2B Sales
• Prospecting
• Lead Generation
• Outbound Outreach
• Discovery Calls
• Proposal Writing
• Negotiation
• Deal Closing
• Pipeline Management
• CRM Management
• Digital Marketing
• Client Handoff
• Relationship Building
• Market Research
• Sales Reporting

Job areas

• Sales
• Marketing
• Management & Leadership
• Creative & Media