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Account Executive

Vancouver, British Columbia, Canada
Mid Level
Full-Time

Top Benefits

Commission
Equity Participation

About the role

About GroundedAI

GroundedAI builds underground intelligence software for the tunnelling and mining industries. Our products, Lithos and Strata, are used by engineering consulting firms on active hard rock TBM and drill-and-blast projects across North America. We are small, fast-growing company working with anchor clients on high-profile infrastructure projects in North America.

The Role

We are looking for an Account Executive who knows the underground construction or mining industry and can sell into it. This is a full-cycle role: you will qualify and close new accounts while working closely with the CEO and Head of Growth to refine our commercial approach. You will be selling to engineering consulting firms, contractors, and mine operators who manage underground projects.

You are not walking into a polished enterprise sales motion. You will help build it. The right person is energized by this opportunity.

What You Will Do

Qualifying and Discovery

Run qualifying calls on inbound leads and conference contacts to confirm project fit, timeline, and budget before they move further in the pipeline Ask the right technical and commercial questions to understand a prospect's site conditions, current workflow, and what is driving their evaluation Document qualifying notes and next steps clearly so handoffs to technical demo or proposal stage are clean Know when a lead is not a fit and disqualify it rather than letting it sit in the pipeline

Technical Demos

Run product demos of Lithos and Strata tailored to the specific project type and client workflow Translate technical capabilities into terms that matter to geotechnical engineers, project managers, and operations leads Keep a working library of demo scripts and assets up to date as the product evolves

Proposal Generation

Build and send proposals and pricing packages Customize proposals to reflect the client's project scope, site count, and usage pattern Track proposal status and follow up to keep deals moving instead of stalling post-demo

What We Are Looking For

3 or more years of experience in a quota-carrying or technical sales role, ideally in a mid-funnel capacity (qualifying, demos, proposals) Direct experience in or selling into tunnelling, underground mining, civil infrastructure, or engineering consulting Comfortable selling technical software to technically-minded buyers (geotechnical engineers, project managers, operations leads) Strong discovery skills: you ask good questions and listen before pitching Self-directed and organized; you manage your own pipeline without needing hand-holding Organized and detail-oriented when building proposals; comfortable working from a structured pricing framework Willing to travel to project sites and industry events Familiarity with CRM tools and a disciplined approach to pipeline hygiene

Nice to Have

Prior experience at a geotechnical software company Experience selling into North American infrastructure or resource sector clients Exposure to SaaS or subscription-based software models Existing relationships with engineering consulting firms active in tunnelling or hard rock mining is not required, but an asset

What We Offer

Base salary plus commission tied to ARR growth Equity participation in an early-stage company Direct line to the founding team and influence over how the sales function is built Opportunity to grow within your role as the company grows A small, high-trust team where your work is visible and your voice is heard

About GroundedAI Inc.

Software Development