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Delegate Sales Executive

The role focuses on growing the attendee base for B2B events through lead generation, cold calling, and relationship management. The executive will also collaborate with the production team to align event content with attendee needs and ensure high onsite satisfaction.

  • On-site
  • Toronto, ON
  • Posted Aug 17, 2026
  • Apply by Feb 13, 2027
  • 1 position

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Job summary

IndustryNow Named Among Canada's Top Growing Companies by The Globe and Mail, ranking #47 across Canada. https://industrynow.io/news/ About IndustryNow IndustryNow is a fast growing B2B leader in boutique-style business events across North America. Focused on the Fast Casual, QSR, and Hospitality verticals, IndustryNow curates events and creates communities where industry decision-makers and thought leaders come together to learn, share best practices, and drive growth. Key Responsibilities Delegate Attendee Growth: Build and manage relationships with attendees, securing new and repeat Delegates for IndustryNow events. Lead Generation: Identify and pursue high-value leads through research and cold calling to expand our attendee base. Account Management: Manage and grow existing Delegate accounts, ensuring exceptional attendee satisfaction and retention. Event Collaboration: Work closely with the production team to align attendee challenges with event content, ensuring the agenda resonates with the industry. Target Achievement: Consistently meet or exceed weekly, monthly, and event sales targets. Attendee Engagement: Act as the primary contact for attendees during events, maintaining strong relationships and ensuring their success onsite. Qualifications Sales Experience: Demonstrated ability to meet and exceed sales targets. Cold Calling Experience: Expertise in making outbound calls, generating leads, and securing business. Strong Communication: Excellent verbal and written English skills for engaging with attendees and stakeholders. Industry Knowledge: Ability to stay updated on industry trends, challenges, and opportunities to provide valuable insights to clients. Adaptability: Thrives in a fast-paced environment with the ability to handle setbacks and turn them into learning opportunities. What Success Looks like in your First 90 Days Complete structured onboarding and sales training Maintain consistent outbound activity and daily prospect engagement Demonstrate discipline, coachability, and ownership of project and campaign targets Maintain or over achieve on weekly and monthly sales targets Why Join IndustryNow? Supportive Environment: Gain hands-on experience in a supportive and collaborative environment where your growth and success are prioritized. Career Advancement: Opportunity to grow and advance within the company. We believe in promoting from within and developing our talent. Competitive base salary plus uncapped commission. Most team members earn $65,000 - $85,000+ annually, with high performers consistently exceeding six figures. Innovative Culture: Be part of a company that values innovation, collaboration, and a relentless pursuit of growth. Join a team that celebrates determination, hard work, and a winning mentality. Dynamic Team: Work with a dynamic and high-performing team that embodies a warrior spirit. We are committed to achieving our goals and supporting each other along the way. Vacation & PTO Vacation days Personal days Paid Christmas Break Health Benefits EHC Vision Dental Monthly Celebrations & Recognition Quarterly Celebrations & Recognition Discounted gym membership Company Travel Office Hours We’re all about collaboration! That’s why we’ve created a fully in-person office environment, equipped with meeting rooms, snacks, and located in the heart of Liberty Village. Regular business hours are: Monday - Thursday 8:30am - 5pm Friday 8:30am - 4:30pm IndustryNow is an equal opportunity employer that celebrates diversity and is committed to building a safe, inclusive, and equitable workplace where everyone is valued and supported. We believe that diverse perspectives strengthen our team and drive innovation.

What you’ll do

The role focuses on growing the attendee base for B2B events through lead generation, cold calling, and relationship management. The executive will also collaborate with the production team to align event content with attendee needs and ensure high onsite satisfaction.

Requirements

Candidates must have a demonstrated ability to meet sales targets and expertise in outbound cold calling. Excellent English communication skills and the ability to adapt to a fast-paced environment are essential.

Benefits

• Vacation days • Personal days • Paid Christmas Break • Extended Health Care • Vision insurance • Dental insurance • Monthly celebrations & recognition • Quarterly celebrations & recognition • Discounted gym membership • Company travel

Other relevant skills

Identified from the job description. Confirm important requirements above.

  • Lead Generation
  • Cold Calling
  • Account Management
  • Sales Target Achievement
  • Relationship Management
  • B2B Sales
  • Verbal Communication
  • Written Communication
  • Market Research
  • Attendee Engagement

Job areas

  • Sales
  • Hospitality
  • Creative & Media
  • Food & Beverage
  • Management & Leadership

Additional details

Minimum experience
2+ years
Apply by
Feb 13, 2027
Posting language
English
Working hours
40 hours per week
Seniority
Mid-Senior level
Application method
Direct apply is available