Sales Specialist

Job summary

Consult with homeowners to understand their needs, recommend flooring products and services, generate and qualify leads, prepare quotes, and close sales. Maintain client relationships and showroom standards, coordinate project details with installation and operations teams, and track sales activity and performance using Salesforce or similar CRM tools.

Job details

Company Description DK Flooring Expert is a local flooring supply and installation company serving homeowners across Maple, Vaughan, Woodbridge, Kleinburg, and the Greater Toronto Area. The team provides end-to-end solutions for projects ranging from single rooms and full-home upgrades to staircase renovations. Services include hardwood, vinyl plank (LVP), laminate, tile, carpet installation, and staircase renovation, all completed by one trusted local crew. Homeowners value the company’s clean, careful workmanship, installation warranty, and financing options. DK Flooring Expert focuses on durable, high-quality flooring solutions that are built to last. Role Description The Sales Specialist is a full-time, on-site role based in Vaughan, ON. This position is responsible for greeting and consulting with homeowners, understanding their needs, and recommending appropriate flooring solutions and services. Day-to-day tasks include generating and qualifying leads, preparing quotes, explaining product features and installation options, and closing sales while maintaining a high level of customer satisfaction. The Sales Specialist will collaborate closely with the installation and operations teams to ensure accurate project details and timelines. The role also involves maintaining showroom standards, following up on inquiries, and contributing to sales reporting and performance improvement. Qualifications Candidates should possess strong Communication and Customer Service skills to engage homeowners, build trust, and clearly explain product and service options. Candidates should possess solid Sales skills, including lead generation, consultative selling, and closing techniques in a retail or home improvement environment. Candidates should possess Training and Sales Management skills to support onboarding of new team members and help drive consistent sales performance. Experience in flooring, home renovation, or related building materials is beneficial. Ability to work on-site full time in Brampton, ON, including some evenings and weekends as needed. Strong organizational skills, attention to detail, and proficiency with basic computer and CRM tools. Valid driver’s license and reliable transportation for occasional customer visits or site assessments is an asset. Previous experience in retail sales, showroom sales, or in-home sales is preferred. Identify and pursue new business opportunities through networking, cold calling, and referrals. Develop and maintain strong relationships with existing clients to ensure customer satisfaction and retention. Conduct market research to identify trends and opportunities for business development. Prepare and deliver compelling sales presentations tailored to the needs of potential clients. Negotiate contracts and close deals effectively while ensuring compliance with company policies. Utilize Salesforce for tracking sales activities, managing leads, and reporting on performance metrics. Collaborate with marketing teams to align sales strategies with promotional campaigns. Provide exceptional customer service by addressing client inquiries and resolving issues promptly. Analyze sales data to identify areas for improvement and implement strategies to enhance performance. Skills Proven experience in outside sales with a strong track record of achieving sales targets. Excellent negotiation skills with the ability to influence decision-makers. Strong business development acumen, particularly in B2B environments. Proficiency in account management practices to foster long-term client relationships. Familiarity with technology sales processes and products is highly desirable. Solid analytical skills for interpreting data and making informed decisions. Experience using Salesforce or similar CRM software for managing customer interactions. Exceptional communication skills, both verbal and written; proficiency in Spanish is a plus. A customer-centric approach with a commitment to delivering high-quality service. Join our team as a Sales Representative where your skills will contribute to our success while providing you with opportunities for professional growth! Cold calling Facebook and other platforms posting

What you’ll do

Consult with homeowners to understand their needs, recommend flooring products and services, generate and qualify leads, prepare quotes, and close sales. Maintain client relationships and showroom standards, coordinate project details with installation and operations teams, and track sales activity and performance using Salesforce or similar CRM tools.

Requirements

Strong communication, customer service, sales, negotiation, and organizational skills are required, along with proficiency in basic computer and CRM tools. Flooring, renovation, building-materials, retail, showroom, or in-home sales experience is beneficial; the role requires full-time on-site work and may include evenings and weekends.

Listed skills

• Customer service · Preferred
• Sales Reporting · Preferred
• Organization · Preferred
• Training · Preferred
• Account Management · Preferred
• Sales · Preferred
• Negotiation · Preferred
• Communication · Preferred
• Consultative Selling · Preferred
• Salesforce · Preferred
• Business development · Preferred
• CRM · Preferred

Other relevant skills

Identified from the job description. Confirm important requirements above.

• Communication
• Customer Service
• Sales
• Lead Generation
• Consultative Selling
• Closing Techniques
• Training
• Sales Management
• Negotiation
• Business Development
• Account Management
• Salesforce
• CRM
• Market Research
• Sales Reporting
• Organization

Job areas

• Sales
• Customer Service & Support
• Construction
• Retail
• Marketing