Sales Representative

Job summary

The Sales Representative will build and grow their territory by sourcing new opportunities and managing customer relationships. They are also responsible for meeting sales objectives, logging data in the CRM, and representing the brand at trade shows and events.

Job details

Bio Biscuit is a proudly Canadian manufacturer of dog and cat food. Since 1996, our 200+ team members have shared one mission: to support the health of pets — one bite at a time. We started out producing private‑label products, and after 10 years of building deep expertise, we launched our own premium brand: Oven‑Baked Tradition. Today, OBT offers 150+ products sold in 10+ countries… and we’re still growing fast! Which is why we’re looking for our next Sales Representative for Ontario. Ideally based in Mississauga or Oakville, your vehicle is basically your second office. You’re curious, proactive, detail‑oriented — the kind of person who spots trends, acts on them, and loves building strong relationships. And of course, you’re passionate about making pets (and their humans) happy! More specifically, you will: Build and grow your territory by sourcing new opportunities (cold calls, follow‑ups, needs analysis, customized solutions). Meet — and aim to exceed — monthly sales objectives. Log all relevant customer information and store visit details in our CRM. Work closely with distributor reps and order desk teams to track orders and strengthen partnerships. Create sales reports for the Sales Manager within the CRM. Represent Oven‑Baked Tradition at trade shows, events, and consumer activities. Deliver engaging Product Knowledge Sessions to distributor and retail teams. What’s in it for you? A passionate team ready to welcome you Car package A complete insurance plan : prescriptions, dental, life, disability & travel + virtual clinic 24/7 access Group RRSP with voluntary contributions Discounts on our OBT products, for your cat/dog What we’re looking for: Minimum 2 years of experience in a similar sales role Strong relationship‑building skills, internally and externally Valid driver’s license and a clean driving record The territory to be covered is the west side of Toronto, West GTA including Mississauga, Oakville, Milton, Hamilton and Brantford. It stretched into some of the Niagara region as well, such as St. Catherine’s. Ready to join the OBT adventure?

What you’ll do

The Sales Representative will build and grow their territory by sourcing new opportunities and managing customer relationships. They are also responsible for meeting sales objectives, logging data in the CRM, and representing the brand at trade shows and events.

Requirements

Candidates must have at least two years of experience in a similar sales role and possess strong relationship-building skills. A valid driver's license and a clean driving record are mandatory for this field-based position.

Benefits

• Car package
• Health insurance
• Prescription drug coverage
• Dental insurance
• Life insurance
• Disability insurance
• Travel insurance
• Virtual clinic access
• Group RRSP
• Product discounts

Listed skills

• Sales Reporting · Preferred
• Product Knowledge · Preferred
• CRM Management · Preferred
• Territory Management · Preferred
• Detail-oriented · Preferred
• Sales · Preferred
• Communication · Preferred
• Cold Calling · Preferred
• Relationship Building · Preferred

Other relevant skills

Identified from the job description. Confirm important requirements above.

• Sales
• Relationship building
• Cold calling
• Needs analysis
• CRM management
• Territory management
• Sales reporting
• Public speaking
• Product knowledge
• Strategic planning
• Communication
• Detail-oriented

Job areas

• Sales
• Food & Beverage
• Manufacturing
• Retail