Trade Development & Key Account Manager (Montreal, Quebec)

Job summary

The manager acts as the primary liaison between the local market and suppliers to drive brand success and achieve volume targets. They are responsible for developing strategic sales plans, managing key account relationships, and overseeing marketing programs.

Job details

Company Southern Glazer's Wine & Spirits Location Montreal, Other Sales Apply What You Need To Know Shape a remarkable future with us. Build a career working for an industry leader that truly invests in their people - and equips them with leading technology, continuous learning, and the ability to bring their best selves to work. As North America's largest total beverage distributor, Southern Glazer's isn't just one of Forbes' Top Private Companies; it's a family-owned business with deep roots dating back to 1933. Southern Glazer's is proud of its well-earned positive reputation, continually achieving accolades for our outstanding workplace culture. We take pride in creating a culture where our people are valued, supported, and provided opportunities for growth and belonging. As a full-time benefits-eligible employee, you can participate in the Group Flexible Benefits Plan and the Registered Retirement Savings Program (RRSP). The Benefits Plan includes comprehensive medical, dental, vision, disability, and life insurance coverage. We also offer wellness initiatives, parental leave, vacation accrual, paid sick leave, and more. By joining Southern Glazer's, you would be part of a team that values excellence, innovation, and community. This is more than just a job - it's an opportunity to build the future of beverage distribution and grow with a company that truly cares about its people. Renseignements supplémentaires / Le ou la candidat(e) retenu(e) devra : Posséder une expérience au siège social en gestion de comptes clés, notamment dans les circuits de l'épicerie et/ou des commerces de proximité. Travailler de façon stratégique avec le directeur des ventes et des opérations commerciales pour élaborer et planifier la stratégie d'exécution sur le terrain et en établir les priorités. Overview Serve as the primary liaison between the local market and designated suppliers; work to develop strategic direction for supplier priorities to meet volume and value targets through optimal allocation of resources and adherence to brand strategy/standards. Achieve customer objectives, key performance indicators and targets by implementing strategies and tactics. Aperçu Agir à titre de principal intermédiaire entre le marché local et les fournisseurs désignés; contribuer à définir l'orientation stratégique des priorités fournisseurs afin d'atteindre les objectifs de volumes et de valeur en optimisant l'allocation des ressources et au respect de la stratégie et des normes de la marque. Atteindre les objectifs clients, les indicateurs clés de performance et les cibles en mettant en œuvre des stratégies et des tactiques appropriées. Primary Responsibilities Oversee and maintain the relationships between the Company and regional customers to form long-term partnerships Drive brand success through leadership selling, trade channels and actively supporting the selling efforts of sales reps, district managers, and key account specialists within the wholesaler Take a lead role in Supplier Planning Initiatives, including supplier meetings, programming communication, and business review/planning meeting with SGWS leadership Create/deliver marketing programs/plans for use in the field, present new program ideas, and efficiencies, and obtain senior leadership buy-in Plan, execute and evaluate sales, promotions, and marketing of brands Ensure all retail programs fall in line with standards regarding tracking and execution by coordinating with Pricing, Business Intelligence, and Finance Utilize available analytic tools (Tableau, ACD, EzFocus, etc.) to identify opportunities in consumer shifts/trends, channel dynamics, key accounts, etc. Prepare reports on account progress, goals, and forecasts for teams and stakeholders Set program objectives and measure ROI with a KPI scorecard Oversee funds related to local marketing and brand planning, while ensuring brand pricing and gross profit are aligned to strategy by channel Fonctions et responsabilités Superviser et entretenir les relations entre l'entreprise et les clients régionaux afin de créer des partenariats à long terme Favoriser le succès des marques grâce au leadership commercial, aux canaux de vente et en soutenant activement les efforts de vente des représentants, des directeurs de district et des spécialistes des comptes clés chez le grossiste Jouer un rôle de premier plan dans les initiatives de planification avec les fournisseurs, notamment les réunions fournisseurs, les communications liées aux programmes et les réunions de revue et de planification des activités avec la direction de SGWS Créer et livrer des programmes et plans marketing destinés au terrain, présenter de nouvelles idées de programmes et d'optimisation, et obtenir l'adhésion de la direction générale Planifier, exécuter et évaluer les ventes, promotions et activités marketing des marques S'assurer que tous les programmes de détail respectent les normes de suivi et d'exécution, en coordination avec les équipes Tarification, Intelligence d'affaires et Finances Additional Primary Responsibilities Ensure all program tracking is accurate, timely and aligns with regional and individual province reporting Create, coordinate, and attend on-site promotional functions at established customer accounts (e.g., winemaker dinners, product launches, and tastings). Familiarize yourself market competitors, and remain apprised of trends/developments within specific product categories, geographic regions, and accounts Support POS / VAP planning and buys Perform other job-related duties as assigned Utiliser les outils analytiques disponibles (Tableau, ACD, Ez Focus, etc.) afin d'identifier les opportunités liées aux changements et tendances des consommateurs, à la dynamique des canaux, aux comptes clés, etc. Préparer des rapports sur l'évolution des comptes, les objectifs et les prévisions à destination des équipes et des parties prenantes; définir les objectifs des programmes et mesurer le ROI à l'aide d'un tableau de bord KPI Superviser les budgets liés au marketing local et à la planification des marques, tout en veillant à ce que les prix et la marge brute des marques soient alignés sur la stratégie selon les canaux Veiller à ce que le suivi de tous les programmes soit exact, effectué en temps opportun et conforme aux exigences de reporting régionales et provinciales Créer, coordonner et participer à des événements promotionnels sur site chez des comptes clients établis (ex.: dîners avec vignerons, lancements de produits, dégustations) Se tenir informé des concurrents du marché et des tendances et développements relatifs aux catégories de produits, aux régions géographiques et aux comptes Soutenir la planification et les achats de matériel POS / VAP Minimum Qualifications Minimum Qualifications: Bachelor's degree in a related field; or an equivalent combination of education and experience Five years of relevant experience, must have valid driver's license Able to obtain and meet industry licensing requirements as needed Proficient working knowledge of Microsoft Office programs (Word, PPT, Excel, Outlook/email), and specialized business applications software Strong written, communication, presentation and analytical skills required to facilitate, persuade, and manage discussions with all levels of management and external stakeholders Interpersonal skills are required to establish and maintain effective working relationships with all levels of the organization and relevant stakeholders Understanding of wine, spirits, etc. Ability to manage multiple projects/priorities on tight deadlines and maintain a high level of quality output Ability to work flexible hours which include early morning evenings, weekends, and travel if necessary Qualifications Minimales Baccalauréat dans un domaine connexe, ou combinaison équivalente de formation et d'expérience Cinq années d'expérience pertinente; permis de conduire valide requis Capacité à obtenir et à respecter les exigences de licences propres à l'industrie, au besoin Maîtrise des logiciels Microsoft Office (Word, PowerPoint, Excel, Outlook/courriel) ainsi que des applications spécialisées liées aux activités de l'entreprise Ecellentes compétences en rédaction, communication, présentation et analyse, nécessaires pour faciliter, persuader et gérer des discussions avec tous les niveaux de gestion et les parties prenantes externes Aptitudes interpersonnelles permettant d'établir et de maintenir des relations de travail efficaces avec tous les niveaux de l'organisation et les parties prenantes concernées Connaissance du vin, des spiritueux, etc. Capacité à gérer plusieurs projets et priorités avec des délais serrés tout en maintenant un haut niveau de qualité Capacité à travailler selon un horaire flexible, incluant tôt le matin, en soirée, les fins de semaine, ainsi que voyager au besoin Physical Demands Some activities may occur at night or weekends Ability to travel within the Province/Country Physical demands with activity or condition for a considerable amount of time include sitting and typing/keyboarding using a computer (e.g., keyboard, mouse, and monitor) or adding machine Physical demands with activity or condition may include occasional to the rare amount of time include walking, bending, reaching, standing, and stooping May require occasional lifting/lowering, pushing, carrying, or pulling up to 40lbs Exigences physiques Certaines activités peuvent avoir lieu de nuit ou les fins de semaine Capacité de se déplacer à l'intérieur de la province / du pays Les exigences physiques pouvant se produire pendant une période prolongée comprennent: rester assis et taper au clavier à l'aide d'un ordinateur (p. ex. clavier, souris, écran) ou d'une machine à calculer Les exigences physiques occasionnelles ou rares peuvent inclure: marcher, se pencher, s'étirer, rester debout et s'accroupir Peut nécessiter occasionnellement de soulever/abaisser, pousser, transporter ou tirer des charges pouvant aller jusqu'à 40 lb EEO Statement Southern Glazer's Wine and Spirits, an Affirmative Action/EEO employer, prohibits discrimination and harassment of any type and provides equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training. SGWS complies with all federal, state and local laws concerning consideration of a qualified applicant's arrest and/or criminal conviction records. Southern Glazer's Wine and Spirits provides competitive compensation based on estimated performance level consistent with the past relevant experience, knowledge, skills, abilities and education of employees. Unless otherwise expressly stated, any pay ranges posted here are estimates from outside of Southern Glazer's Wine and Spirits and do not reflect Southern Glazer's pay bands or ranges. If you have any questions or concerns about whether this posting complies/adheres with local pay transparency requirements, please contact the SGWS talent acquisition team at NationalTA@sgws.com Apply

What you’ll do

The manager acts as the primary liaison between the local market and suppliers to drive brand success and achieve volume targets. They are responsible for developing strategic sales plans, managing key account relationships, and overseeing marketing programs.

Requirements

Candidates must possess a bachelor's degree and at least five years of relevant experience in key account management. Proficiency in Microsoft Office, strong analytical skills, and a valid driver's license are required.

Benefits

• Medical insurance • Dental insurance • Vision insurance • Disability insurance • Life insurance • Wellness initiatives • Parental leave • Vacation accrual • Paid sick leave • Registered Retirement Savings Program (RRSP)

Listed skills

• Tableau · Preferred
• Data analysis · Preferred
• Brand Strategy · Preferred
• Communication · Preferred
• Reporting · Preferred
• Project management · Preferred
• Forecasting · Preferred

Other relevant skills

Identified from the job description. Confirm important requirements above.

• Key account management
• Strategic planning
• Sales leadership
• Brand strategy
• Data analysis
• Tableau
• Business intelligence
• Marketing program development
• Relationship management
• Reporting
• Forecasting
• Communication
• Presentation skills
• Wine and spirits knowledge
• Project management

Job areas

• Sales
• Food & Beverage
• Management & Leadership
• Marketing
• Data & Analytics