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Job summary

The representative will conduct outbound prospecting to generate leads and book meetings for the sales team while maintaining client relationships. They are also responsible for optimizing sales outreach processes, managing CRM data, and tracking performance metrics.

Job details

We're seeking a driven sales professional who can introduce modern sales development strategies to the fleet upfitting industry and play a key role in building a scalable outbound sales engine that supports our long-term growth objectives. Why Work at Packd Upfit Equipment ? • Strong team culture focused on growth, humility, accountability, and continuous learning • Competitive salary plus performance-based bonus opportunities • Bonus/profit-sharing eligibility after probation • Excellent medical benefits • Opportunity to help build and shape Packd’s outbound sales process • Career growth opportunities within a growing organization • Conveniently located in the Langley/Surrey area of BC's Fraser Valley Responsibilities Prospecting, Lead Generation, building and maintaining prospective and existing client relations Conduct outbound prospecting through 1) phone, 2) email, and 3) platforms such as LinkedIn where appropriate Research and identify prospective commercial fleet and upfitting customers Contact upfitters to generate awareness and direct them to where they can purchase Packd products Qualify opportunities and book meetings for the sales team Build relationships with fleet managers, operations leaders, business owners, and purchasing decision-makers Maintain consistent follow-up to convert prospects into qualified opportunities Building and maintaining relationships with prospective and existing customers Provide customer service support and communication with new and existing customers Process Development & Optimization • Build and improve sales outreach sequences and messaging • Develop call scripts, email templates, and prospecting playbooks • Analyze results and continuously improve conversion rates • Help establish SDR best practices and scalable sales processes CRM & Reporting • Maintain accurate prospect and activity data within CRM • Track outreach activity, meetings booked, meetings held, and conversion metrics • Collaborate with leadership on reporting and sales process improvements Requirements • 2+ years of SDR, BDR, appointment-setting, or outbound sales experience • Proven experience generating meetings through outbound prospecting • Strong communication and relationship-building skills • Comfortable making outbound calls daily • Experience working within Hubspot or similar CRM platforms • Self-motivated, organized, and highly accountable • Strong problem-solving and process-improvement mindset Nice to Have • Experience building or optimizing outbound sales processes • Experience using LinkedIn Sales Navigator • Experience using outreach or sequencing platforms such as Apollo, Outreach, or Salesloft • Experience selling into construction, trades, industrial, fleet, transportation, or commercial customers • Experience in a high-growth SaaS, technology, or B2B sales environment What Success Looks Like • Consistently generating qualified meetings for the sales team • Building repeatable prospecting processes that can scale with the business • Maintaining high CRM accuracy and activity levels • Improving outreach, response, and meeting conversion rates over time • Contributing to the long-term growth of Packd Upfit Equipment Compensation • Base Salary: $55,000–$70,000 CAD • Monthly or quarterly performance incentives • Profit-sharing eligibility after probation Work Location: On-site (Langley/Surrey, BC) Schedule: Full-time

What you’ll do

The representative will conduct outbound prospecting to generate leads and book meetings for the sales team while maintaining client relationships. They are also responsible for optimizing sales outreach processes, managing CRM data, and tracking performance metrics.

Requirements

Candidates must have at least 2 years of experience in SDR, BDR, or outbound sales roles with a proven track record of generating meetings. Proficiency in CRM platforms like Hubspot and strong communication skills are essential for this role.

Benefits

• Competitive salary • Performance-based bonus opportunities • Profit-sharing eligibility • Medical benefits

Listed skills

• Problem solving · Preferred
• CRM Management · Preferred
• Outbound Prospecting · Preferred
• Data analysis · Preferred
• Communication · Preferred
• Cold Calling · Preferred
• Relationship Building · Preferred

Other relevant skills

Identified from the job description. Confirm important requirements above.

• Outbound prospecting
• Lead generation
• Sales development
• CRM management
• Relationship building
• Communication
• Appointment setting
• Hubspot
• Sales process optimization
• Cold calling
• Email marketing
• LinkedIn Sales Navigator
• Problem solving
• Accountability
• Data analysis
• Outbound Calls
• Continuous Development
• Sales Prospecting
• Self-Motivation
• Research
• Business To Business
• Customer Relationship Management
• Customer Service
• Software As A Service (SaaS)
• Sales
• Selling Techniques
• Leadership
• Scalability
• Humility
• Problem Solving
• Lead Generation
• Operations
• Process Development
• Purchasing
• Relationship Building
• Sales Development
• Sales Process
• Team Building
• HubSpot CRM
• Process Improvement

Job areas

• Sales
• Customer Service & Support
• Manufacturing
• Transportation
• Business Customer Service Representative
• Business Development Specialist
• Commercial Sales Representatives
• Market Research Analysts and Marketing Specialists