Gestionnaire de projet, media

26 septembre 2021
Industries Imprimerie, Édition, Média
Catégories Marketing, Communications, Relations Publiques, Vente, Développement d'Affaires, Média, Impression, Publication, Marketing, Communications, Publicité, Publicité, Média, Communication, Internet, Multimedia, Marketing Numérique, Numérique, Média, Arts Graphiques
Montreal, QC

****Offre disponible en anglais seulement****

Postmedia Network Inc.  Montreal, Quebec, Canada

Postmedia Network Inc. has an immediate full-time opening for a Media Strategist. Reporting to the Director, the Media Strategist is responsible for the development and execution of customized advertising programs, tapping into all available solutions (ROP, Digital, Toolbox, etc.) across our platforms. He/she takes the concept to reality with the assistance of Editorial, Marketing, Product Development and Sales Teams, ensuring audience development campaigns meet client needs.

 General Responsibilities:

  • Guide internal and external clients in defining vision, measurement strategy and infrastructure requirements to support business objectives and improve client decision-making
  • Develop custom audience development advertising campaign proposals across multiple platforms based on client needs and objectives and then execute campaign to client specifications
  • Produce visually fascinating and conceptually engaging presentations/media plans and/or deliver presentation/media plan in a way that demonstrates the benefit to the client/agency, as required
  • Monitor and optimize integrated campaigns, maximizing campaign delivery and revenue through consistent collaboration with internal and external customers
  • Manage post-sale due diligence including general contract management, scheduling, intra-development communications; lead post-analysis reporting and the provision of detailed final campaign reports, including recommendations, which promote analytics as a critical component of decision making, for future campaigns
  • Analyse and interpret data from audience database to build a consultative multi-platform sales plan for clients
  • Attend client meetings with Media Sales Consultants as necessary to better understand client needs
  • Staying up-to-date on industry knowledge and trends; constantly learning progressive ways to do things better

Competencies:

  •  A digital native who thrives in a fast paced multi-platform environment
  •  Proven experience in digital campaign development including SEM, SEO, Programmatic, native contents or social media
  • Brainstorm and apply unique creative solutions to everyday situations and problems 
  • A passion for constantly learning and keeping up to speed with industry knowledge
  • Organized, structured, persistent, analytical, sensitive, logical, precise and systematic
  • Adapt quickly to changing priorities and tight deadlines to ensure campaign optimization
  • Strong client facing presence with superior communication, interpersonal and leadership skills
  • Exhibit a high degree of ownership, taking pride in their campaign and the results it achieves for the client and Postmedia
  • Strong understanding of marketing and how to drive ROI for advertisers;
  • A team player who builds respect and credibility with stakeholders by adding value
  • Has energy and drive to succeed, a self-starter

Qualification, Job Skills & Experience:

  •  A minimum post-secondary education in Marketing, Sales or another related discipline and digital media experience
  • Must be able to demonstrate a high level understanding of the digital landscape, social media, integrated advertising trends/landscapes, print and its potential benefits combined with solid business acumen
  • Proficient in the use of social media, mobile platforms an interactive web applications 
  • Team-player who can champion campaigns while collaborating with sales, operations, production & trafficking of creative. 
  • Well-organized, able to work well under deadlines, and comfortable with high-level of accountability for campaign success
  • High level of proficiency in Microsoft Office or similar presentation software; ability to create professional presentations.
  • Excellent communication skills in English & French (both oral and written).

No phone calls please. Postmedia would like to thank all interested applicants; however, only candidates selected for an interview will be contacted.

Postmedia Network Inc. is committed to providing accommodations for people with disabilities in all areas of the hiring process. If you require accommodation during the hiring process, please make your needs known in advance. Accommodation requests will be provided on an individual basis.

Postmedia Network Inc. is committed to employment equity and an inclusive barrier-free selection process and work environment. Postmedia Network Inc. encourages applications from women, aboriginal peoples, persons with disabilities and members of visible minorities.

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